by Simon Tumba Nigeria faces tremendous health challenges. The statistics paint a grim picture. An average of 20,000 Nigerians travel to India each year for medical assistance due to the absence of a solid healthcare system at home. Nigeria is responsible for a high amount under-five child deaths. UNICEF said in a recent…
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Minerva Strategies by Emma Trayte, Minerva Intern Like many college and university campuses across the country, my Seattle-based school became tobacco free in 2015. As a non-smoker, I was unfazed by this announcement. Not long after, the University of Idaho (UI), where my mother is a tenured professor, made a similar announcement. My mother was flabbergasted,…
IN CONVERSATION WITH DAVID BROTHERTON David Brotherton runs a boutique consultancy – Brotherton Strategies – where he specializes in philanthropy communications. His most recent publication, Speaking of Change, funded by the David and Lucile Packard Foundation is a call for philanthropic institutions to use smarter communication to improve their impact. In addition to being a communications veteran,…
by Emma Trayte, Minerva Intern — I don’t buy the idea that my generation, and the upcoming Gen Z are more philanthropic or driven to save the world than past generations, although Forbes Magazine and the Huffington Post say we are. Giving back isn’t new. However, the opportunity to connect with people in…
By Joy Portella, President, Minerva Strategies — Full disclosure: I’ve known Dean Owen for more than a decade. He’s been a colleague, a mentor, a client, and always a friend. Joining Dean “In Conversation” was a great excuse to have lunch and ask him about things we don’t usually have time to discuss: his career…
By Bhavani Giddu, CEO, Footprint Global Communications, New Delhi— “I was a nobody in my community. I was married off right after I finished tenth grade, and had two children. My life centered around my family and domestic work, until someone introduced me to the community of ASHAs (Accredited Social Health Workers). I took a risk…
By Joy Portella, President, Minerva Strategies — Kristen Tetteh is the director of communications at the Washington Global Health Alliance (WGHA), where she works to raise the profile of our state’s impressive global health community. Besides being one of the smartest communicators we know, Kristen also has the distinction of being a former Miss Washington,…
By Reshma Patel, Consultant, Health Division at Meropa Communications, South Africa— As I walked through the shiny glass doors, wet behind the ears, keen to learn everything there was about building relationships and executing perfect communications, I was ready to take on the world. How do these guys do it? That was the question I…
Happy Holidays, everyone. At Minerva Strategies, we feel the need to kick-back, relax, and stockpile the resolve we will need to go on doing good in a difficult political environment. We’re doing this the best way we know how – mining great stories for wisdom and inspiration. Here are three suggestions for good reads…
Sara Veltkamp By Sara Veltkamp, Account Manager, Minerva Strategies — We are a strategic communication consultancy and like other good groups who occupy this space, we believe that all clients, without exception, will be most effective if they follow these fundamental steps: 1. Outline communications goals that are informed by the overall organizational strategy; 2.…