The Goddess Speaks

Minerva Strategies is in its tenth year of collaborating with social good organizations to bring their stories to life. But the initial impetus for Minerva was much more straightforward: “I just wanted to do good work with good people,” said Minerva’s Founding Partner and President Joy Portella.   Good work, in her mind, meant strategizing and…

For the past decade, Minerva has been evolving and becoming a stronger and better company. I was thrilled to celebrate our 10th anniversary together with our team in Seattle this past fall. Minerva is now at the next step of that evolution: improving our leadership structure. I am pleased to announce that, as of January…

We are ringing in the new year with a brand-new Minerva team member: Please welcome our first intern of 2023, Caroline Hall (she/her)! An avid reader and collector of quotes, Caroline graduated last June from the University of Washington and lives in the Emerald City, where she’s from. The Minerva team is excited to learn…

One thing we can likely agree on about the last few years is they haven’t been predictable. Many people experienced job loss, burnout, or a transition to work-from-home that blurred the lines between work and home. A global pandemic overwhelmed our medical system, heightened feelings of fear and isolation, and changed our ways of being.…

“Oppressive language does more than represent violence; it is violence; does more than represent the limits of knowledge; it limits knowledge.” – Toni Morrison We often don’t think about how powerful our words are—they create worlds and experiences for everyone around us. Living in a country colonized by oppressors, we have been conditioned to casually…

Crystal Isbell is the newest member of the Minerva Strategies team! A native of East Chicago, Indiana (named so due to its proximity to the major metro area), Crystal took a leap of faith, with a healthy splash of fear, to take her experiences from the University of Kentucky and Indiana University and apply her…

Being a fully remote team has its upsides—diverse geographical perspectives, the ability to work within clients’ time zones, and festive virtual backgrounds. But while a remote lifestyle has worked well for our growing team, we cherish the opportunities where we can be together in real life. In mid-October, the team flew from our respective work…

By Joy Portella — Minerva Strategies has reached an exciting milestone: we’re turning 10 years old! It seems like just yesterday that I started Minerva and it’s been so exciting to see the company grow and evolve into a first-class communications consultancy with amazing culture, mission, people, and clients. It’s everything I could have imagined…but…

The start of the school year is a special time for students, but it’s also an exciting time here at Minerva Strategies because we get to welcome a new intern! Kati Rodríguez Pérez (she/they) joins us from Portland, Oregon, and brings her experience in education and policy work to our team. Kati trusted me with…

“How do people manage to do this every day?” This is a question I asked myself last year after a long day of work. When you’re starting a career, there can be a lot of internal and external pressure to perform at high levels at all times. I would find myself coming home full of…