How We Built a Brand To Boost Health Coverage in Africa

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by Johnny Merolla

 

The Minerva Strategies team has a flexible and dedicated team of partners around the globe. Whether it be a PR agency in Nigeria or a videographer in Portland, we tap into talents in able to tailor a suite of services for our clients.

 

Our team recently finished up a project with our partner RRD Design to create a brand, messaging, and set of communication tools for the African Collaborative for Health Financing Solutions (ACS).

 

ACS is an initiative led by the international development organization Results for Development and funded by USAID that accelerates progress toward universal health coverage (UHC) in sub-Saharan Africa. ACS identifies points where countries and regions can collaborate, learn, and hold each other accountable on UHC.

 

This project is why we love what we do. We got to partner with like-minded folks who care about advancing positive change and spent quality time picking the brains of all sorts of health experts across Africa.

 

Check out ACS’s case study to learn how our work helps make UHC an achievable reality in Africa.

About The Author

Minerva Strategies

Minerva Strategies

The Minerva team has decades of experience working with nonprofits, foundations, and values-driven companies. Minerva also partners with experts—trusted designers, web developers, global communications professionals, and others—who share our excitement for creating positive social change. Through these partnerships, we can build a team that is tailored to your needs. Learn more about who we are or what we do.